An oversized trade show display graphic designed for DHL Aviation.

The design of high-end tradeshow graphics, presents a unique challenge that we love to approach, and we recently had a fabulous opportunity to create an amazing backdrop for the Plantation, Florida team of DHL Aviation.

At over 20ft width x almost 10ft height, the sheer size of the graphic was a breathtaking sight for visitors to their booth at a well known Panama trade show.

One of the main design considerations was showcasing DHL’s powerful fleet of aircraft, providing a glimpse of the shipping process for people attending the trade show. This branch of DHL specializes in offering freight transportation solutions worldwide, and ships unusual items such as perishables, live animals, dangerous goods, press products, race cars and more.

The photo research was paramount in accomplishing a successful display design and we worked to locate the perfect images to illustrate the group’s services, while complying with DHL’s strict corporate guidelines. They were extremely happy with the results and subsequently asked us to do a Holiday Card Design for their team.

For questions or information on display and trade show graphics, please contact:
natalia@studiorod.com  |  www.studiorod.com
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Bilingual trifold brochure design and printing for DHL Aviation.

DHL Aviation is a branch of DHL that works with aviation cargo, airport-to-airport. We have designed a series of brochures to help promote their services and routes to specific markets, in this case Canada and Mexico.

The most important aspect of this project was to communicate the necessary content clearly, while adhering to DHL’s strict guidelines for corporate image and branding which are established by their headquarters in Brussels.

The design process started with the research of interesting aviation photography by international photographers to find the images that would showcase the DHL fleet in the most attractive way. This was followed by the selection of images relating to each specific market.

Maps and chart drawings were created and the brochure designs were prepared in two languages, Spanish and English, prior to high end printing and delivery.

For questions or information on logo design, branding and other projects, please contact:
natalia@studiorod.com  |  www.studiorod.com
Please like us on Facebook: https://www.facebook.com/studiorod