A fresh edition of a fun 4-page newsletter promotes yacht charter vacations and exciting boating destinations.

Churchill Yacht Partners “Charter News” newsletter has proved to be a fabulous marketing piece for them to stay in touch with clients throughout the year. Consistency has been key to their success and we are already designing the Fall / Winter edition of the publication.

Their latest piece featured fun yachting itineraries and top things to do while cruising Croatia. The Spring/Summer edition was beautifully illustrated with a detailed custom map of the Adriatic isles and colorful travel photography of the region.

The 6x11 folded size remains practical as it helps maintain affordable postage rates. 

For questions or information on luxury yacht marketing and other design projects, please contact: natalia@studiorod.com  |  www.studiorod.com
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Bilingual trifold brochure design and printing for DHL Aviation.

DHL Aviation is a branch of DHL that works with aviation cargo, airport-to-airport. We have designed a series of brochures to help promote their services and routes to specific markets, in this case Canada and Mexico.

The most important aspect of this project was to communicate the necessary content clearly, while adhering to DHL’s strict guidelines for corporate image and branding which are established by their headquarters in Brussels.

The design process started with the research of interesting aviation photography by international photographers to find the images that would showcase the DHL fleet in the most attractive way. This was followed by the selection of images relating to each specific market.

Maps and chart drawings were created and the brochure designs were prepared in two languages, Spanish and English, prior to high end printing and delivery.

For questions or information on logo design, branding and other projects, please contact:
natalia@studiorod.com  |  www.studiorod.com
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New logo design for Traderock Corporation with a tropical flair.

Traderock Corporation is a small business providing Food & Beverage Export Management and Consulting Services mainly in Latin America, Central America and The Caribbean.

While Traderock presently secures most of their business through their 17 years of experience and commercial relationships in the Food & Beverage Industry and Distributor Network, they realized that their business and name would be perceived as more solid and serious if his corporate image and brand were well designed.

The logo concept is to communicate trading and import and export of foods. We accomplished this through the "stamp/emblem" icon. We also wanted to give it a light latin flair that would resonate with the majority of the clientele and the pineapple illustration was the perfect artwork to do just that. 

They couldn't select a single color, because they loved the palette of 3 colors we provided in the last group of logo studies and so they decided to keep them all and use them as a logo system in different instances.

We're getting started on their website design and will post an update when it's ready.

For questions or information on logo design, branding and other projects, please contact:
natalia@studiorod.com  |  www.studiorod.com
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Motoryacht Anjilis gets a sophisticated yacht brochure. One of my favorites.

One of my favorite yacht brochure designs is that of Motoryacht Anjilis, a gorgeous 161' Trinity, luckily photographed by a fabulous team of well known professionals including: Alexander Espirella, Bugsy Gedlek, Dana Jenkins and Forest Johnson.

The sixteen-page high-end yacht brochure has a clean look, featuring colors that evoke the azure tones of the seas where Anjilis sails, along with subtle oversized typography that highlights the most important aspects of the yacht, and a collection of sweet lifestyle images that quickly present the viewer with a myriad possible charter destinations.

The photography of the yacht leads the viewer on a perfect tour of interior and exterior spaces and tells a story of elegance and style. The models make a huge difference as they truly help Anjilis come alive on paper and transport the viewer to life onboard. 

This brochure was designed for Laser Advertising and was produced with high gloss spot uv varnish on images and select type.

For questions or information on luxury yacht brochures or other design projects, please contact:
natalia@studiorod.com  |  www.studiorod.com
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A colorful direct mail piece that stands out in the mail.

Being dedicated to staying in touch with their clients, Churchill Yacht Partners has been keen on promoting various luxury travel destinations throughout the year. In this postcard, New England is highlighted as a perfect summer cruising ground.

Gorgeous images and a custom illustrated map of the New England Coastline set the mood and help clients dream of fun itineraries and travel plans.

The glossy postcard retains their usual oversized format 6x11 which stands out from most regular mail. The standard postage rate available for this size makes it an economic but great looking direct mail piece.

For questions or information on any design projects and custom map illustrations, please contact:
natalia@studiorod.com  |  www.studiorod.com
Please like us on Facebook: https://www.facebook.com/studiorod